Job Description

LEGACY MOTOR CLUB™ is a professional motor racing club fielding two full-time entries in the NASCAR Cup Series for John Hunter Nemechek and Erik Jones. The Club is based in Statesville, N.C, and co-owned by seven-time NASCAR Cup Series champion Jimmie Johnson and Knighthead Capital Management, LLC. NASCAR Hall of Famer Richard Petty “The King” is a Club Ambassador.

Our mission at LEGACY MOTOR CLUB is to create an inclusive environment for auto-racing enthusiasts, celebrate the past and future legacies of our partners and team members, and compete for wins and championships at NASCAR’s elite level.

LEGACY MOTOR CLUB is currently seeking a highly motivated and experienced Licensing Director.

The Director of Licensing leads LEGACY MOTOR CLUB’s licensing efforts—transforming brand equity into sustainable revenue. This role oversees the full licensing lifecycle: sourcing and managing licensees, negotiating agreements, ensuring brand compliance, and launching product-driven campaigns. The Director balances strategic business development with operational excellence to maximize royalty streams, deepen brand reach, and uphold excellence across all licensing initiatives.

This position requires a strong working knowledge of licensing, retail, hard lines development and production, retail mathematics. Individual will be a highly organized, detail-oriented individual with a passion for developing, nurturing and maintaining strong business relationships within the licensing space. 

KEY RESPONSIBILITIES

GENERATING BUSINESS & LICENSEE ACQUISITION

• Identify and secure new licensing partners across product categories and regions by leveraging LEGACY MOTOR CLUB’s brand and competitive advantage.
• Facilitate meetings between licensee and our industry partners for potential cross promotional initiative

CONTRACT NEGOTIATION & COMPLIANCE

• Lead negotiations, finalize licensing contracts, and ensure ongoing compliance—managing royalties, approvals, product quality, and timelines.
• Oversees legal, forecasting and accounting tasks associated with licensing efforts.

CONCEPT TO CAMPAIGN COLLABORATION

• Activate licensed products across marketing, retail, and digital platforms—working closely with Creative, Digital, and Partnerships teams to align visuals, messaging, and go-to-market plans.
• Maintain consistent communication with all relevant internal parties, through collaboration and innovation.

ACTIVE PROGRAM MANAGEMENT

• Serve as LEGACY MOTOR CLUB’s lead liaison to licensees—guiding product development, approvals, marketing sync, and forecasts to optimize market performance.
• Schedule, plan to entertain clients at strategic events.
• Continue to monitor campaign and identify potential necessary adjustments
• Nurture and maintain professional relationship with licensees

FINANCIAL REPORTING

• Maintain financial reporting for each initiative.
• Track and report on royalty performance, territory/product breakdowns, and category insights to inform executive strategy and licensing decisions.

QUALIFICATIONS:

• Bachelor's degree in business, retail, merchandising, marketing or similar; or at least four years related experience and/or training; or equivalent combination of education and experience.
• 5-7 years of experience in licensing, sports licensing, brand management, account management, merchandising, retail development or similar.
• Proven experience negotiating and managing complex licensing agreements.
• Strong understanding of product manufacturing, IP protection, brand management, Direct To Retail programs, and royalty reporting.
• Proficient computer skills and experience with Microsoft Office Suite. Advanced proficiency in Power Point and Excel preferred.
• Ability to adapt to a fast-paced environment and shifting priorities.​
• Willingness to travel based on business needs, including nights and weekends.

COMPENSATION : Competitive and commensurate with experience.

Please submit your resume to careers@legacymotorclub.com for consideration for this role.

LEGACY MOTOR CLUB is an equal opportunity employer and welcomes applications from individuals of all backgrounds. We are committed to creating a diverse and inclusive workplace where all employees can thrive.

No Recruiters, phone calls or in-person applicants.

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